Project Overview
Cape Dream Stay briefed KNOWN to create a new mobile optimised and user-friendly website that reflects the luxury and glam of their boutique Cape Town-based holiday accommodation for rental.
The main target audiences are high-end international tourists, and digital nomads, that are looking for pure luxury in the Mother City. Each villa is more tempting than the first, with everything you could possibly need during your stay.
The client needed the digital platform to showcase the extraordinary opulence of their coastal accommodation, and to simplify the user journey — from browsing to booking!
Our Approach
We focused on crafting a site that feels both inspirational and functional.
Through user-centered design, clean navigation, and storytelling with enticing imagery, we brought Cape Dream Stay’s vision to life.
We also incorporated soft, custom icons, natural tones, intuitive UX patterns, and fast-loading pages to ensure a smooth experience from first click to confirmation.
Site Overview
The final result is a calm, confident digital experience that positions Cape Dream Stay as a go-to destination for visitors seeking comfort, style, and local flair in Cape Town.
The website not only elevates the brand visually but also provides a solid, scalable foundation for growth — both in bookings and online presence.
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